Shoppers change stores or travel further afield to find better deals
For some Canadians, saving money by shopping involves switching stores—something big shoppers have noticed, as they've expanded their discount store footprints to capture the demand for better deals.
Some shoppers travel long distances to buy groceries, even going to multiple stores to take advantage of all the promotions available, while others try to prioritize spending their money at independent stores.
Craig Treulieb of Kitchener, Ont., said that instead of buying more things at the Superstore, he changed his shopping trip. Now he takes more time, hitting up Food Basics and local independent stores.
“We weren't too concerned about shopping deals and generally found the Superstore prices to be fair, reasonable enough. And it was easy to do one store,” he said.
Treulieb also subscribes to the farm's weekly vegetable box, and buys more in bulk at Costco.
Michael Ianni in Vancouver said he is frustrated by the prices at his local Safeway, and has started walking the distance to smaller independent stores in his neighborhood.
“I go for a walk on Commercial Drive, and I find other stores, and sometimes they have cheaper or comparable prices,” he said.
“For me, it feels better to support them. And sometimes if you look, you can find better deals.”
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