Which UK supermarket offers the best value fashion? You can guess…

In today’s challenging financial times, many families are looking for ways to save on essentials – including clothing.

Supermarkets are stepping up to offer affordable and stylish alternatives to traditional high street brands.

The latest research from Wethrift shows which brands of thrift stores offer the best value for money, helping shoppers stretch their budgets without sacrificing style or quality.

Asda’s George tops the price fashion chart

Asda’s clothing line, George, stands out as an affordable option across men’s, women’s and children’s clothing.

According to the study, a complete outfit from George is estimated at £61.25 per person.

This includes everyday wardrobe basics: t-shirt, jeans, jumper, coat, and a selection of accessories such as hats and bags.

Not only is the George economical, but it’s also made from materials comparable to those of more expensive high street brands, meaning consumers don’t have to compromise on quality to save a few pounds.

Here’s a closer look at what you can expect to spend on certain items at George:

• T-shirts: £8.30 for women, £10.20 for men, £7.45 for girls, £3.55 for boys
• Jeans: £17 for women, £17.80 for men, £5.40 for girls, and £9.60 for boys
• Coats: £33.60 for women, £34.40 for men, £18.80 for girls, £14.20 for boys

With a reputation for delivering quality on a budget, George proves a top choice for frugal fashionistas.

Sainsbury’s TU and Morrison’s Nutmeg – a strong choice for affordable fashion

Following closely behind George, Sainsbury’s TU brand was ranked as the second most affordable supermarket item, with items costing an average of £66.01 per person.

Close behind, Morrison’s Nutmeg line takes third place, costing an average of £66.63 for a full dress.

Both brands offer good value for money, allowing families to stock up on seasonal essentials without the hefty price tag.

Tesco’s F&F and Marks & Spencer – top budget options

Tesco’s F&F brand is fourth in the list, with a full outfit averaging £82.98 per person.

Although less expensive than the offerings of Asda, Sainsbury’s, and Morrisons, F&F is still a popular choice for those looking for stylish options with more variety.

Finally, Marks & Spencer’s M&S collection tops the list as the most expensive supermarket brands.

Goods from M&S cost an average of £115.65 per person, almost twice the cost of goods from George at Asda.

For shoppers willing to spend more, M&S delivers a premium experience with a focus on quality items.

Supermarket fashion: why it’s worth considering

The growing popularity of high street fashion isn’t just about low prices.

Many supermarket clothing lines offer practical, stylish options that meet everyday needs, making them a go-to destination for busy families.

And, with materials similar to those used in high street brands, consumers can enjoy great quality without breaking the bank.

So, the next time you do your weekly shop, don’t overlook the clothing aisles. You might just find a few hidden gems that keep you and your wallet happy.

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